May 2007
13 posts
3 tags
Book Promotion Reports for Coolhunting
Among our objectives on this Coolhunt program was a desire to find new ways to publicize the release of a new book on the Internet. The publisher, AMACOM Books, who paid to have this online program produced, is hoping for sales at the end of the day to cover the marketing costs. The authors, who benefit modestly from sales and more from reputation enhancement, desire that the book gets an...
10 tags
Coolhunt Log #20 - Friday, May 11, 2007
Coolhunt Log #20 Friday, May 11, 2007 On Stage: Scott Cooper, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Steve O’Keefe, moderator MODERATOR: This is the last day of our month-long coolhunt. Could you tell us where you’re calling from? SCOTT:...
Coolhunts for 4/16/07 to 5/11/07
Monday, April 16, 2007 New York Times online http://www.nytimes.com Technorati http://www.technorati.com Treehugger http://www.treehugger.com Tuesday, April 17, 2007 Micropersuasion http://www.micropersuasion.com Twitter http://twitter.com/steverubel/statuses/26737381 Who Is Sick? http://whoissick.org/sickness/ HealthMap http://healthmap.org/ Open Directory Project http://www.dmoz.org Wednesday,...
11 tags
Coolhunt Log #19 - Thursday, May 10, 2007
Coolhunt Log #19 Thursday, May 10, 2007 On Stage: Scott Cooper, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Raymond Miles, Professor Emeritus and former Dean of the Haas Organizational Behavior and Industrial Relations Group, University of California - Berkeley...
11 tags
Coolhunt Log #18 - Wednesday, May 9, 2007
Coolhunt Log #18 Wednesday, May 9, 2007 On Stage: Scott Cooper, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Steve O’Keefe, moderator MODERATOR: I’m calling from my home office in New Orleans. Could you tell us where you’re calling from? PETER:...
12 tags
Coolhunt Log #17 - Tuesday, May 8, 2007
Coolhunt Log #17 Tuesday, May 8, 2007 On Stage: Scott Cooper, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Gary Smith, moderator MODERATOR: I’d like to welcome everyone to today’s coolhunt for Tuesday, May 8. We are hosting daily conference calls with the...
11 tags
Coolhunt Log #16 - Monday, May 7, 2007
Coolhunt Log #16 Monday, May 7, 2007 On Stage: Scott Cooper, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Steve O’Keefe, moderator MODERATOR: I’d like to remind everyone of the rules of the Coolhunt. We do at least one site, one blog post, one...
6 tags
Coolhunt Log #15 - Friday, May 4, 2007
Coolhunt Log #15 Friday, May 4, 2007 On Stage: Scott Cooper, MIT research affiliate with the Sloan School of Management, co-author of Coolhunting Steve O’Keefe, moderator MODERATOR: Could you tell us where you’re calling from? SCOTT: Today, I’m calling from my home office in Newton Highlands, MA. MODERATOR: I’d like to remind everyone of the rules of the Coolhunt. We do at...
12 tags
Coolhunt Log #14 - Thursday, May 3, 2007
Coolhunt Log #14 Thursday, May 3, 2007 On Stage: Scott Cooper, MIT researcher with the Sloan School of Management, co-author of Coolhunting Steve O’Keefe, moderator MODERATOR: Could you tell us where you’re calling from? SCOTT: Today, I’m calling from my home office in Newton Highlands, MA. MODERATOR: I’d like to remind everyone of the rules of the Coolhunt. We do at least...
11 tags
Coolhunt Log #13 - Wednesday, May 2, 2007
Coolhunt Log #13 Wednesday, May 2, 2007 On Stage: Scott Cooper, MIT research affiliate with the Sloan School of Management, co-author of “Coolhunting” Steve O’Keefe, moderator MODERATOR: Could you tell us where you’re calling from? SCOTT: Today, I’m calling from my home office in Newton Highlands, MA. MODERATOR: I’d like to remind everyone of the rules of the...
7 tags
Coolhunt Log #12 - Tuesday, May 1, 2007
Coolhunt Log #12 Tuesday, May 1, 2007 On Stage: Scott Cooper, MIT researcher with the Sloan School of Management, co-author of “Coolhunting” Peter Gloor, MIT researcher with the Sloan School of Management, co-author of “Coolhunting” Steve O’Keefe, moderator MODERATOR: Could you tell us where you’re calling from? PETER: I’m calling in from Switzerland...
2 tags
Coolhunt: Suggest a Site or Topic!
Visitors to the Swarm Creativity blog and members of the Coolhunt: we welcome your suggestions for destinations or themes for our upcoming coolhunts. We are looking for places where outcomes are based on social networks, for ways to encourage such formations, and for interesting uses that people have found for tapping the wisdom of crowds. Please add any suggestions here or email them to our...
11 tags
Coolhunt #11 - Monday, April 30, 2007
Coolhunt Log #11 Monday, April 30, 2007 On Stage: Scott Cooper, MIT researcher with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT researcher with the Sloan School of Management, co-author of Coolhunting Steve O’Keefe, moderator MODERATOR: Welcome to the Coolhunt. I’m your moderator, Steve O’Keefe, calling in today from our offices at the Bywater Tech...
